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Vaughan Ryan

Markets losing lead over convenience stores

Markets losing lead over convenience stores

Wet markets and traditional stores remain the preferred retail channels for Vietnamese shoppers, though they are under threat as consumers shift away, according to a Nielsen report released on Wednesday.
Consumer confidence rises in last quarter

Consumer confidence rises in last quarter

Vietnamese consumer confidence continued to see rapid improvement in the fourth quarter of 2014, according to the latest Consumer Confidence Index released by Nielsen, a global information and measurement company.
Consumer confidence keeps climbing

Consumer confidence keeps climbing

Consumer confidence in Viet Nam gained further momentum in the third quarter, increasing by four points from Q2 according to survey results released last week by global information and measurement company Nielsen.
Businesses eye rural market

Businesses eye rural market

Viet Nam''s rural market holds great potential for the consumer industry, a new study has found.
Local internet use surveyed

Local internet use surveyed

Up to 58 per cent of Vietnamese use the Internet with average time spent online at 16 hours per week, according to a recent survey by Nielsen Viet Nam on Internet use.